# Samsung unveils robot commercialization roadmap: factory automation first, then the home

- Source: Rainbow Robotics
- Published: 2026-10-02T02:57:42.000Z
- RoboHot: https://robohot.news/en/items/yex5ht3m9z7wng8ecmhsx4lzd
- Original: https://rainbow-robotics.com/%ea%b3%b5%ec%9e%a5-%ec%9e%90%eb%8f%99%ed%99%94-%ea%b1%b0%ec%b3%90-%ea%b0%80%ec%a0%95%ec%9c%bc%eb%a1%9c-%ec%82%bc%ec%84%b1-%eb%a1%9c%eb%b4%87-%ec%83%81%ec%9a%a9%ed%99%94-%eb%a1%9c/

## Summary

At the Samsung AI Forum 2026, Samsung announced its robot commercialization roadmap. Centered on its newly established RX (Robot eXperience) business promotion office, the plan is to first advance automation at its more than 100 factories and more than 100 production lines, then enter the home assistant robot market.

## Why it matters

The article lays out the cost math for a humanoid robot at about $100,000 per unit and a three-layer behavior stack, helping readers understand why Samsung puts factory automation ahead of home robots.