DJI announces discontinuation of Tello edu and other education robot products, suspends youth education business

In December 2023, DJI announced on its STEAM education official website that, effective December 31, it would stop selling Tello edu, RoboMaster EP, the AI artificial intelligence kit, the DJI Education platform, and AI scenario-based education solutions, and that starting in 2024 it would suspend the youth education segment of its business. The article states that the education business accounts for less than 2% of revenue, that the RoboMaster competition will continue, and analyzes the difficulties facing education robots: high product pricing, a high barrier to use, and high investment.